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rima eneva woman standing in front of a camera with books in the background. Could be a book shop or library.

Hi, I'm Rimante

a writer, psychologist and marketer

I believe everything in life can be made better and better, but not perfect

What I'm up to

-Writing about personal growth on HackerNoon and Substack

-Learning Digital Marketing & Analytics @ Turing College

-Watching life in Japan, architecture, functional fitness,

documentary & people binging on camera videos

-Attempting to read too many books at once


Recent writing

Why Motivation Doesn't Last And What To Do Instead
Do you know why most information is given away for free? Because it’s meaningless.You could optimize your workload, but you (most likely) won’t. You could start following a diet and workout routine you saw on IG, but you (probably...
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Level Up Your Friendships: Simple Systems to Maintain Quality Connections
One of the common regrets people have on their deathbed is I wish I had stayed in touch with friends. As life becomes busy—when family and children come into the picture or we work hard to get recognised in our career—we tend to prioritize our i...
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How To Win Friends and Influence People (My Version)
Many sales folks say How to Win Friends and Influence People by Dale Carnegie is a go-to book if you want to get good at selling stuff. I read it when I was 14, but I only remember that we love the sound of our name.So I thought I’d attempt...
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Optimize For Success with This Essential Mindset Change
Despite the woo-woo-seeming presentation of ideas in this and his most popular book Think and Grow Rich, I think Napoleon Hill was onto something.I will share key concepts from his lesser-known book: Outwitting the Devil. Hill didn’t think ...
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The Puppet Master: Meet the Man Who Pulls Society’s Strings
Edward Bernays, often referred to as the Father of Public Relations, or, more truthfully, the Father of Propaganda, left an indelible mark on the world of advertising.Born in 1891 in Vienna, Austria, a nephew of Sigmund Freud, Bernays learned from hi...
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Cults in Everyday Life: How Language and Culture Mimic Cults
I just finished watching Escaping Twin Flames on Netflix and thought of a book I read (inhaled would be a better description) last year that delved into the world of cults - Cultish by Amanda Montell. I approached it expecting to read about...
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How To Set Goals And Make Them Happen
If New Year's resolutions don’t work for you, you might find this article helpful.January is an insane month for regular gym-goers because the rest of the world sets a not-so-interesting NY goal — start working out. But it goes a little bit like this...
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Why Businesses Fail To Sell According to Rory Sutherland
Just because logic proved useful in the physical sciences doesn’t mean it’s applicable everywhere, especially in the field of human affairs. We built a logic-run world because it gives us a sense of control. But that’s merely an illusion. The followi...
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What I Learned From a Year of Writing
This is my 80th piece. The 25th of November marked 1 year of consistent writing. Eighty doesn’t feel like much at all. Especially because 50% of it is 💩. I know that from the perspective of year 2, that’ll seem generous. The percentage of crap is pro...
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Want to Know The Key to Good Advice?
There are thousands of people online advising on pretty much anything. It’s great because you can find a solution fast yet I find it annoying. There’s so much conflicting information, that I noticed people deferring to anyone appearing the ...
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The Damaging Reality of Social Media
I was on a crowded train in London on a hot August afternoon. As often happens in places where your personal space is invaded, people pretend they’re fine and bury their heads in their phones.I stood next to a woman who spent 27 minutes editing a pic...
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Your No Fluff, Research-Based Guide to Happiness From Yale
Research data show that things we think will make us happy, don’t.Good gradesMore moneyGood jobMarriageBeautyNone of them makes you any happier yet you expect it will. Seeking happiness that way is going in the wrong direction. But we can become happ...
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If History Had Wi-Fi: Historical Figures as Today’s Influencers
I think about influencer culture a lot because it's become so ridiculous. Any bimbo with an online certificate and a social media graphics designer tries to tell you how to live life.I thought to myself - what if historical figures lived today? Imagi...
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30 Life Lessons From 30 Years
I often cringe at such listicles but here I am writing one.I cringe because humanity keeps finding the same principles to be true and yet every time we discover it, it feels new.Perhaps we enjoy reading lessons other people share to ensure we’ve foun...
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What's Wrong With Online Writing
Writing advice is always the same: it’s not about you, it’s about the reader. Yet I find that what I enjoy reading most is someone waffling about themselves.I’m sick of I went to the Galapagos and here are 10 lessons I learned&nbs...
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Four Ideas to Improve Your Relationships
Gregg Schoenberg — The Relationship MatrixGreg is a very interesting guy with a background in banking and financial corporations. I picked up on his Relationship Matrix in this podcast. Highly recommend you give it a listen.His view on rela...
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Our World Has Become a Wrestling Stage
Out of many things only grandparents allow kids to do, my favourite was watching American Wrestling which aired way past my bedtime.My grandma would be fast asleep and I’d be glued to a TV. I was 10 and head over heels for John Cena.Check o...
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How To Overcome The Inner Critic
You’re such a fucking loser - says the voice in my head as I contemplate my career choices.This isn’t good enough. Do better. It’s not perfect, don’t release it. Why bother - I hear as I sit down to write.I have a nasty, judgemental vo...
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3 Things I Learned From Coaching People
I went into psychology to help people, only to find out that it deals with one, out of many layers, of the human experience. So I pivoted into coaching where I spent the next 3 years of my career.This is what I learned 👇Everybody Thinks The...
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Nasty Psychological Games People Play
Social interactions gone unhealthy“Because there is so little opportunity for intimacy in daily life, and because some forms of intimacy (especially if intense) are psychologically impossible for most people, the bulk of the time in serious social li...
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How My World Works - Part 2
When I called the series how my world works, I meant how I constructed it for myself. As I’ve said in part 1 and I’m sure will repeat again, I don’t think of any of it as truth. It’s more of how I relate to the world that makes the most sen...
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3 Mental Pitfalls to Watch Out For
I just finished helping a friend install smart blinds. A day before, I helped her with the kitchen pipes issue. A week before that, I’ve done the garden. A few weeks before that, I cleared out the house.This is what I encountered:When we spend resour...
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Four Ideas For a Better Life
11 quotes from thought leadersDo the hard thing in the short-term"Remember, misery is comfortable. It's why so many people prefer it. Happiness takes effort. Also, courage -- it's incredibly comforting to know that as long as you don't crea...
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Why I Felt Like A Loser For Months
So for a good chunk of time, perhaps the last 6 months + I’ve felt like such a loser. I lost count of how many times I said it to my friends. I kept telling myself that story and it felt real.Outside looking inObjectively, this is how ...
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How My World Works Pt 1
I’ve decided to sit down and finally put down my worldview on paper. I highly recommend doing so yourself - things become much clearer.I went through a period of destabilization in the last 6 months - I reached a point where I learned so many psychol...
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Most Read

30 Life Lessons From 30 Years
I often cringe at such listicles but here I am writing one.I cringe because humanity keeps finding the same principles to be true and yet every time we discover it, it feels new.Perhaps we enjoy reading lessons other people share to ensure we’ve foun...
Read More
Nasty Psychological Games People Play
Social interactions gone unhealthy“Because there is so little opportunity for intimacy in daily life, and because some forms of intimacy (especially if intense) are psychologically impossible for most people, the bulk of the time in serious social li...
Read More
3 Things I Learned From Coaching People
I went into psychology to help people, only to find out that it deals with one, out of many layers, of the human experience. So I pivoted into coaching where I spent the next 3 years of my career.This is what I learned 👇Everybody Thinks The...
Read More
Break Free From The Past: The Ultimate Guide to Healing and Moving Forward
Hello and welcome to the ultimate guide to healing the past.We all have experiences in our lives that have left a lasting impact, and sometimes those experiences can hold us back from living our best lives. However, with the right tools and mindset, ...
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